{"id":8714,"date":"2013-06-07T15:28:50","date_gmt":"2013-06-07T19:28:50","guid":{"rendered":"http:\/\/analystik.ca\/?p=8714"},"modified":"2017-02-03T16:54:36","modified_gmt":"2017-02-03T21:54:36","slug":"mobility-strategy-the-stakes-for-the-enterprise-and-the-mobile-workforce","status":"publish","type":"post","link":"https:\/\/analystik.ca\/blogue\/language\/en\/mobility-strategy-the-stakes-for-the-enterprise-and-the-mobile-workforce\/","title":{"rendered":"Mobility Strategy \u2013 the stakes for the enterprise and the Mobile Workforce"},"content":{"rendered":"

Dedicating someone specifically to\u00a0Mobility,<\/strong>\u00a0putting him\/her \u00a0in charge of establishing a solid link and creating a bridge between business units (including the Mobile Workforce<\/strong>) and the IT department; that\u2019s the very first step any enterprise, concerned with new business challenges and new business process, and looking forward to enhance both productivity and profitability, should take.<\/p>\n

<\/p>\n

The new face of Mobility<\/h2>\n

This person (Head Mobile Strategy \/ Mobility Manager \/ Chief Mobility<\/strong>) will be in fact in charge of evaluating the enterprise needs in terms of Mobility and put into place a plan to integrate it with Business Process and Clientele Relationship enhancements as well as ensuring proper development of Mobility projects and adequacy to deliverables expected.<\/p>\n

As the name suggests, this\u00a0Chief Mobility<\/strong>\u00a0will play a critical role in identifying the right technologies and platforms meeting the enterprise needs for the short and middle terms.\u00a0Because, let\u2019s be honest; an entreprise without any Mobile<\/strong>\u00a0Strategy <\/strong>today is well\u2026 an entreprise without Strategy at all, plain and simple!<\/p>\n

Key Factors in defining a Mobile Strategy\"mobilite<\/a><\/strong><\/h3>\n

1.\u00a0Mobility for the Sales Force<\/strong><\/h4>\n

Mobile devices are now a \u00ab\u00a0must\u00a0\u00bb for the Sales Force which can\u2019t work without them anymore; this said, models and brands are just pouring on us!\u00a0 Look for applications which can help your sales representatives to enhance their pitches to prospects on the road, to make presentations to actual clients and keep updated on business opportunities and, if possible, develop tailor-made applications which will mobilize whole business process\u2026 so that they can benefit from these outside your entreprise\u2019s walls. We\u2019re talking Business<\/strong> Intelligence,\u00a0<\/strong>Sales Activities Management <\/strong>and\u00a0CRM, <\/strong>here.<\/p>\n

2. Mobility for the MobileWorkforce<\/strong><\/h4>\n

Likewise for the Mobile Workforce in the broader sense, be it\u00a0Technical<\/strong> Service <\/strong>on the road or Delivery<\/strong>\u00a0Service<\/strong>; here too, models and brands are just pouring on us!\u00a0 Look for applications that can facilitate, enhance or complete your service activities validation and adequacy process both in terms of execution and\u00a0Clientele Satisfaction<\/strong>\u00a0and, if possible, develop tailor-made applications which enable interfacing with your back-office systems. We\u2019re talking\u00a0Clientele\u00a0 Service <\/strong>and\u00a0CRM<\/strong>\u00a0but also Expedition \/ Delivery \/ Supply<\/strong>.<\/p>\n

3. The large platforms (SAP \u2013 Oracle) are oscillating<\/strong><\/h4>\n

These solutions are very restrictive in terms of interoperability\u2026 and heavy in terms of costs; move away. Look for flexible mobile environments and applications, open to connectivity and inter-operability and offering low-cost personalisation.<\/p>\n

4.\u00a0iOS and Android dominate but\u2026<\/strong><\/h4>\n

Of course, these two platforms are leading the way but the surprising rebirth of BlackBerry 10 (runour has it that 40 millions BB10 devices are being built<\/a>) and the fact that Microsoft has an incredible pool of client entreprises, all potential Windows Phone 8 buyers; well, that makes us thinks that maybe you shouldn\u2019t neglect these two options which present undeniable advantages, in terms of security for BB10 and Windows compatibility for Windows Phone 8. Weigh carefully your priorities\u2026<\/p>\n

5. Mobile Project Leaders<\/strong><\/h4>\n

Sales & Marketing Chiefs and Business Unit Managers are your champions now, your leaders; they\u2019re the ones taking Mobility initiatives which can benefit your entreprise. Consequently, they should be the ones managing budgets and leading \/ orienting the development of projects towards applications resembling them and are useful to them; in short, non-tekky applications.<\/p>\n

6.\u00a0BYOD (Bring Your Own Device)<\/strong><\/h4>\n

It\u2019s the \u00a0buzz of the hour but so is security and with all these employees bringing their own devices at the office; maybe you should think about offering some incentives to buy devices meeting your security and standardization criteria!<\/p>\n

7. Like the world, like your entreprise\u2026<\/strong><\/h4>\n

The new generation of employees want working tools (devices and applications) just like the ones they use at home, on a daily basis; powerful, efficient, attractive.\u00a0 Offer them the same or else\u2026 they\u2019ll go work elsewhere and you\u2019ll have to cope with strong talent attraction and retention problems!<\/p>\n

8. Calls\/Data Mobile Plan<\/strong><\/h4>\n

Make the best out of the current mobile\u00a0operators\u2019 competitiveness, both in terms of devices and plans, to minimise costs and maximise mobile capability.<\/p>\n

9. Mobile Management Platform<\/strong><\/h4>\n

Getting a reliable and powerful Mobile Device Fleet Management\u00a0platform has become a necessity with so many regular updates and upgrades of both OS and applications critical to productivity.<\/p>\n

10. Successful Entreprise = Mobilized Processes<\/strong><\/h4>\n

Whatever they are, all your business processes will go mobile… eventually. \u00a0For the moment, once the Mobility Strategy for the Mobile Workforce (Sales Force) has been well defined and well put in place; you can move on to the second step and start mobilizing<\/em><\/strong> these business processes critical to your productivity and \/ or profitability.<\/p>\n

 <\/p>\n

Safe journey,<\/p>\n

Denis Paul<\/a>\u00a0<\/strong>&\u00a0Michel<\/strong><\/a><\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

Dedicating someone specifically to\u00a0Mobility,\u00a0putting him\/her \u00a0in charge of establishing a solid link and creating a bridge between business units (including the Mobile Workforce) and the IT department; that\u2019s the very first step any enterprise, concerned with new business challenges and new business process, and looking forward to enhance both productivity and profitability, should take.<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"Mobility Strategy - the enterprise and the Mobile Workforce Analystik","_seopress_titles_desc":"Any enterprise, concerned with new business challenges, looking to enhance productivity and profitability, should dedicate someone to the Mobility Strategy","_seopress_robots_index":"","content-type":"","footnotes":""},"categories":[3421,3415,3425,3427],"tags":[1634,3023,3056,3058],"better_featured_image":null,"_links":{"self":[{"href":"https:\/\/analystik.ca\/blogue\/wp-json\/wp\/v2\/posts\/8714"}],"collection":[{"href":"https:\/\/analystik.ca\/blogue\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/analystik.ca\/blogue\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/analystik.ca\/blogue\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/analystik.ca\/blogue\/wp-json\/wp\/v2\/comments?post=8714"}],"version-history":[{"count":6,"href":"https:\/\/analystik.ca\/blogue\/wp-json\/wp\/v2\/posts\/8714\/revisions"}],"predecessor-version":[{"id":10964,"href":"https:\/\/analystik.ca\/blogue\/wp-json\/wp\/v2\/posts\/8714\/revisions\/10964"}],"wp:attachment":[{"href":"https:\/\/analystik.ca\/blogue\/wp-json\/wp\/v2\/media?parent=8714"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/analystik.ca\/blogue\/wp-json\/wp\/v2\/categories?post=8714"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/analystik.ca\/blogue\/wp-json\/wp\/v2\/tags?post=8714"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}